Seller's Guide
Sell whisky from your collection with Whisky Auctioneer – the leading choice to sell rare and collectible whisky online.
At the core of our business is whisky, and our customers are the life of it. That’s why our team of passionate experts is dedicated to making your selling experience personal and effortless. With teams in Perth, London, and Utrecht, we offer a truly global service - supporting you in getting your bottles to auction, no matter where you’re based.
How does it work?
Our Seller's Guide covers everything you need to know, from sending your bottles to us to receiving payment with ease.
Step by Step Guide
Provide bottle details
If you’re thinking of selling with Whisky Auctioneer, or would like to request a free, no-obligation valuation, simply fill out our quick and easy Seller Form. One of our experts will get back in touch to take you through the process.
Already manage a collection with Whisky Auctioneer?
Navigate to your collection, select 'Sell from collection' for the bottles you wish to sell and we'll take care of the rest.
Get your bottles to us
Once you’ve let us know you’re ready to sell, our Client Service team will get in touch to discuss the best way to get your bottles to us.
No matter where your whisky is located, we can help bring it to auction. With dedicated locations in central Scotland, London, and the Netherlands, we’ve made it easier than ever to send us your bottles - whether you prefer to drop them off yourself or have our expert team arrange shipment for you.
Our service includes free collections (subject to bottle value and quantity) across the UK and EU. Based further afield? Enjoy hassle-free worldwide selling, with import fees handled for you.
Please note: All bottles sent directly to us must be noted in advance by submitting a Seller Form.
Listing and Photography
When your bottles arrive at our office, they will be inspected, photographed and stored ready for the next auction.
We have an in-house team of experts that are passionate about spirits. They will produce comprehensive and detailed lot descriptions to share the stories behind your bottles and capture the interest of potential buyers.
Sell your bottles
Once the auction is live, enjoy the process and watch as your bottle is seen by tens of thousands of engaged bidders. Our auctions run for ten days, with the most bidding activity typically occurring when the auction opens and again as it approaches closing.
Once the auction ends and your item is sold, we’ll arrange secure payment to you within 21 days.
May 2025 Auction
June 2025 Auction
July 2025 Auction
Tips for Sellers
Complete our seller form
To make sure we’re providing an individual service to each of our customers and keeping track of communication every step of the way, your first port of call should always be to submit our Seller Form. This ensures we have all the necessary information to find the best solutions for you and make selling your whisky at auction as effortless as possible.
Check our bottle deadlines
We accept bottles at all of our offices (location-based restrictions may apply). Once you know which office you’re selling from, be sure to check our bottle deadlines to avoid missing the next auction.
Request a bottle valuation
We provide free, no-obligation valuations for any bottles you’re considering selling in our auctions. If you’re unsure of your bottle's value, our experts can provide accurate estimates to help set your expectations before you decide to sell.
Protect your bottles
Whether we’re collecting your bottle, arranging a courier, or you’re delivering it to one of our offices, proper packaging is essential for safe transit. Separate bottles from their boxes, use plenty of protective materials like bubble wrap, and ensure all boxes are securely sealed.
Auction Calendar
Sell with Us
Fees and Payment Terms
Frequently Asked Questions
The value of a bottle can change based on supply and demand, so it’s important to get an up-to-date valuation. At Whisky Auctioneer, we provide accurate valuations based on the latest market trends.
For a free, no-obligation valuation, simply complete our quick and easy Seller Form, and we'll get back to you with an estimate.
If your item does not meet the reserve price, the listing fee and reserve fee will still apply.
You can choose to re-list the item (subject to fees) or discuss having the bottle returned to you (subject to delivery charges).
Whisky Auctioneer reserves the right to accept or reject any bottles/items at our own discretion. We do not accept the following items for auction:
- Any Bell’s, Pointers, Gold Star or Luxury Spirit decanters.
- Non-whisky liqueurs, Amaro, Moutai or Vermouth.
- Items that have exceeded “Use by” or ”Best before” dates.
- Merchandise or non-whisky memorabilia, with the exception of original artworks, books or items of historical significance.
- Cask Ends.
- Glassware or ceramics that are not packaged as part of an original gift set.
- Unofficial re-bottlings of existing products.
- Unofficial samples or miniature re-bottlings of existing products.
- Unsealed bottles originally sold with a sealed closure.
- Bottles or items that do not meet our Counterfeit Policy.
For Wine or Rum, please visit our sister sites Wine Auctioneer and Rum Auctioneer!
Sellers are paid within 21 business days after the auction closes, but payment is only processed once the buyer has completed their payment.
Payments are made via direct bank transfer and may take a few days to appear in your account. Please note that any banking fees or exchange rates are paid for by the seller.
To ensure a smooth payment process, please make sure your Seller Payment Details are updated in your Personal Profile.
Yes. Whisky Auctioneer can offer sellers a full range of services when it comes to larger private collections. The time and effort required to build such a collection shows commitment, care and enthusiasm and as whisky enthusiasts ourselves, we understand this and use our extensive experience in order to treat collectors prized possessions with the respect, esteem and attention they deserve. We work hand in hand with private collectors to make the process of using our services as seamless and straightforward as possible.
To find out how we can help sell your large collection, please complete our Seller Form and one of our experts will be in touch.
Interested in Buying?
Discover and bid on old, rare and collectible whiskies in our online auctions each month.
Interested in Selling?
Our global whisky auctions give your bottles the attention they deserve. Get started with a free valuation today.